Biking hub pitched as development booster on west side

Biking hub pitched as development booster on west side MAR 15 Posted by haydocybuickgmc Biking hub pitched as development booster on west side Auto dealer Chris Haydocy is quick to acknowledge that a casino and urban campground for long-distance bicyclists would be unconventional cornerstones for redevelopment of Columbus’ west side. But the president of Haydocy Automotive on West Broad Street and leader of a group trying to revitalize that area said the Hollywood Casino Columbus and a possible hub along the Ohio-to-Erie bike trail south of the $400 million casino could help lift the west side’s image and attract businesses. “They are polar opposites but will tell a really good success story for the west side” said Haydocy, president of the Weston Vision Inc. redevelopment group. “We want to be identified by two big iconic things – this urban campground and Hollywood Casino Columbus.” The bicycle hub, which could include camping facilities for those travel

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Buick Encore takes on luxury "dinosaurs" in debut ad [Video]

Buick will introduce the world to its new Encore SUV this weekend via a nationally televised commercial. The TV spot will feature the pint-size Encore going head-to-head with the “dinosaurs” of the luxury segment. In order to highlight the Encore's easy-to-park proportions and nimble handling, the ad uses dinosaurs to represent the typical behemoths associated with luxury vehicles. In the ad, the Encore easily squirts through small spaces that prove problematic for the larger dinosaurs.“There’s a misconception in the luxury car market that the best amenities and technology are limited to larger vehicles,” said Tony DiSalle, vice president of Buick Marketing. “With vehicles like the Encore and Verano, Buick is redefining customers’ expectations with a great combination of content, efficiency and passenger space in a smaller overall package.” Given the importance of the Encore's debut commercial, Buick went all-out to make the 30-second spot. Buick hired Tippett Studio, b

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Is Buick next in line for Opel's new convertible?

GENEVA -- Could the Opel Cascada convertible unveiled at the show here today be headed to Buick showrooms in North America? General Motors Vice Chairman Steve Girsky wouldn't say for sure, but offered this grist for the rumor mill: "The Cascada is dynamite -- it looks great. That's what [GM CEO Dan] Akerson said also," Girsky told Automotive News after the soft top's unveiling. "He says the Buick dealers would really like that in their showroom." GM is rumored to be mulling the addition of a coupe or convertible to Buick's U.S. lineup under the Verano nameplate -- or maybe even badged as a Riviera. The Cascada is an Opel Astra variant and shares a platform with the Verano compact sedan, launched in the United States in late 2011. Unwrapped today by Girsky and new Opel CEO Karl-Thomas Neumann, the two-door, four-seat Cascada has a folding soft top roof that can be opened in 17 seconds at speeds up to 31 mph. It will be offered in Europe with a new 1.6-liter turbocharged gasoline eng

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